Life Cycle Bikes

Visit our store in Margaret River

At Life Cycle Bikes it’s simple:

We specialise in everything riders need.

We cater to all riding levels and sell the most up-to-date gear in-store for you to see, touch, and try.

Life Cycle Bikes

Servicing Margaret River and surrounds


We’ve been here a long time. We proudly boast a long family history of cycling and bicycle retail in the picturesque Cape to Cape region in the south-west of Western Australia.

More than 20 years ago, young American cyclist, Robert Astromsky dreamt of a life in Australia and a bicycle business in the Margaret River region.

Today, still passionate about bikes, Robert successfully runs Life Cycle Bikes, home to one of the largest range of bicycles outside of Perth.


LCB has witnessed the boom in popularity of E-Bikes and now stocks a selection of models offering varying levels of electric motor assistance to provide extra pedal power.

The E-Bikes in our range are well suited for all rider levels looking for a better way to commute in comfort, hit the MTB trails, or explore our beautiful outdoors. Whatever it is you need, chances are LCB will have it in stock and ready to ride!

LCB is an authorised stockist and repair agent for Trek, Specialized, Electra, GT, Norco and Bianchi.


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Relationships Matter

 Lasting relationships with our customers are important to us. We want to keep you happy through friendly, professional service.

LCB also offers bike rentals, affordable refurbished second-hand bikes and hosts a variety of community-building events for riders of all abilities.

We strive to make the community we live in a greater place too by supporting our riders to live healthier lifestyles, get greener and be better people… in other words get on your bike!

Full Repair Service

We have a fully-equipped repair shop where we can offer anything from a basic service to hydraulic brake and full suspension service as well as custom wheel builds.

Keeping riders riding

The cycling culture has exploded in the South-West.
LCB continues to be a well respected and established enterprise at the forefront of the fast-growing road, trail, mountain-biking and E-Bike scene.

Boasting an extensive model variety of bikes, wheels, tyres, suspension, clothing and accessories perfect for “down south” riding, LCB can fit you out with your “dream” bike and everything you need to get on your bike.

Our aim is to deliver trouble-free riding for our customers. Our team of experienced mechanics work in-shop to ensure prompt repairs and maintenance work. All avid cyclists themselves, our staff are familiar with a wide variety of cycling styles.

Come in, check out our range of top bike brands.

Be inspired to ride!


We went to Life Cycle Bikes in Margaret River to enquire about hiring some mountain bikes for our 4 boys. I was absolutely blown away by the service the guy gave us. He was very knowledgeable and very passionate about what he does and it showed in how helpful he was and in the way that he couldn’t do enough for us. He made sure the bikes were perfect for what we wanted and gave us some fantastic local knowledge of the trails and asked us lots of questions to ensure we got the most out of our day. Absolutely Sensational. Thank you. We will be back.

Sue Smith

Margaret River is a great location to hire bikes, the staff at Life Cycle Bikes were extremely helpful providing maps and detailed advise on routes. We did the 20k route taking in 5 wineries and lunch, a great half day trip and comfortable bike. Many thanks Life Cycle we will be back soon!.”


I’m riding around WA and after taking the old roady on some dirt roads she wasn’t sounding the best. I popped in to see if I could borrow some chain lube and a pump and they were more then willing to help and do it for free which isn’t something you get anywhere. Cheers mate!”



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